Dooyit
iPhone App | Web Application

About Dooyit

Dooyit is a unique concept that leverages the immense potential offered by social media platforms to offer users deal-centric and location oriented information. In other words, Dooyit offers users information of what stores are posting onto Facebook and Twitter, which is also pertinent to the users’ location.

Opportunity

The client wanted an iPhone application that allowed iPhone users to reap the benefits of his innovative Facebook and Twitter based concept. The iPhone app had to offer users information posted by their favorite stores on these two social networking platforms. It also needed to offer information about relevant deals that were near or within the user’s neighborhood. Another important aspect of the iPhone app that had to come across strongly was a user-friendly UI design that was appealing, functional, and highly effective.

Challenges

All the information needed to be presented in a highly interactive manner.
A real challenge was to create a friendly UI design, which made excellent use of the iPhone’s screen size to deliver all relevant information to users.
Managing the Facebook/Twitter API limit was a challenge, as there is a certain limit to the amount of data an application can fetch from Facebook and Twitter.
Using Facebook and Twitter API to fetch real-time information posted by stores on their Twitter and Facebook page was a challenging task.
A related challenge to the one mentioned above was to ensure that an appropriate message is displayed in the event that the Facebook or Twitter API failed.
Implementing a manual address and GPS-based location detection, showing deals of that respective city.
Ensuring that App users are able to comment on the Facebook page where the particular deal is posted. It was ensured that these comments were displayed along with those of all Facebook users.
Enabling manual addition of deals by business owners. In this case, we had to ensure that the business owner could set an expiration time for the deal.
Making available relevant data by parsing deal-related keywords from Facebook/Twitter.

Execution

Faultless execution has always been PLAVEB’s forte, which is a result of our inherent ability to effectively plan, manage, and control the product development process and ensure that it is driven by the needs of our clients. We brought to this project our extensive technical expertise and hands-on experience of the iOS platform to custom build an iPhone app that is everything the client wanted it to be.

Results

The Dooyit iPhone application is a great choice for users who want information about the available deals offered by their favorite stores within their neighborhood. The app serves to save valuable shopping time, as users can keep themselves updated about specific deals and view the location of the store that is offering each deal. They can either browse through the deals or directly visit the store. This iPhone app is intuitive, helpful, and highly profitable for both the clients as well as the end user.

Technical Details

This iPhone application was developed on the iOS 5 platform within a Cocoa Framework, using xCode, Objective C, Twitter and Facebook API integration, web services integration with iAd, XML and JSON Parsing.

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