There was a time in the not too distant past that new startup had it tough. If they were entering a niche that was populated by the big players, they just weren’t able to compete with the financial might of the bigger businesses, who had entrenched themselves in that particular niche. Sm...
If estimates are to be believed, the number of people accessing the World Wide Web from their mobile phones is all set to surpass the number of people who access the internet using their desktops. What this means is that mobile traffic is all set to go one up over desktop traffic. This is the reason...
When we talk about next generation needs we immediately think futuristic and images that are straight out of a science fiction leap out at us. Although, it must be noted that what looks far-fetched today will look less out-of-the ordinary a few years down the line. But when it comes to businesses, i...
Does an ecommerce website need to be visually appealing? You might think this is an innocuous sounding question, which should only be answered in the affirmative. But, the answer to this question is a matter of great debate. Everyone has his/her own view point on the importance of visual appeal for ...
Your website’s conversion ratio doesn’t get a boost just because your website is efficient. Yes, much as you might not like this statement, this is the harsh truth. No doubt, your website design needs to be efficiency personified, but what is also important is how intelligently you are a...
It’s a time when businesses simply cannot do without having a strategic mobile and web presence to power their growth. Newer avenues need to be explored to target a wider audience and for this reason businesses are making sustained efforts for entrenching themselves in the mindscape of target ...
If you want your ecommerce website to achieve a degree of success you will need to optimize it for Google Search. This is a challenge in itself, because an ecommerce website offers SEO experts limited avenues through which it can be optimized. But this doesn’t mean, for a moment, that the opti...
Google’s new privacy policy has been implemented by the company; as a prolific user of Google and its diverse products, you need to understand how your data will now be used by company. Let it first be understood, that Google want to use your data to offer you better services, with more person...
Checkout is the final stage of the shopping cycle on an ecommerce website. All online shoppers expect this stage to be completed seamlessly and in an effortless manner. Typically, to complete the checkout process a client has to provide a lot of information like personal information, shipping addres...
You have got your website designed and developed and are now resting easy…..after all, it’s attracting visitors and also facilitating conversions. What more do you want right! But, resting on your website’s laurels is the biggest mistake that you can ever make.
Your website do...