25
Dec 2009
Primary Reason behind your website traffic going down during holiday season
Posted By - Mark Spenser

It’s a merry-making time for everyone and all wish to be there with their family and friends for spending good time during festive vacation. Here comes the season when everyone’s busy but it’s not really with work but with the social visits and spending some great time with the friends and family. Therefore, a little drop is common till the New Year’s Day.

In this holiday season, most of the websites witness a slowdown in the number of customers and visitors. In fact, the slack the business starts right from the day of thanksgiving, but that is hardly for a week whereas, in December the trend continues to dip even further. It is a known fact that holiday is counted in one of the major reasons for the dip in the numbers of visitors and it can at times become half of the total website visitors in the month of December.

Most of the people surf during their free hours in office but since they are busy with enjoying their vacation. It is much obvious that the frequency of their search would decline during holidays. However, the only websites getting hit too much would be the one that are into selling or offering seasonal or holiday related items.

So if you posses an online presence which is not related to holiday related / seasonal items then the dip is sure to follow.

On that happy note,

“A little smile, a word of cheer, A bit of love from someone near, A little gift from one held dear, Best wishes for the coming year… This makes a Merry Christmas!”

Wish You All Happy Christmas! Have Fun To Your Heart’s Delight!

Blog Category 

Search Engine Optimization ,   Tech News ,   Internet Marketing




Posted Comment
Jen says on Dec 28, 2009 at 02:57

I can totally relate. Having a new website (3 mos. old), the dip in visitors is painfully obvious. I am anxious to see what will happen beyond New Year's Day. It could only improve from here.



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