Social media sites have changed the whole methodology of doing business as it has added a lot many innovative features in carrying on the business. Social media sites are undoubtedly the best place to find prospective buyers or customers. But the question is how? It is an established fact by now that if you simply promote your products and services then instead of attracting new customers, you end up repulsing them. So then, how to attract the prospective customers? The simple key to this is by finding the people who might share the similar interest with you regarding personal or business choice, and how to do that? Here’s it.

First and foremost way is by finding people who might be interested in your products or services. Google can again come at the rescue however; the only prerequisite is that you give proper search query to Google. For instance, if you are owner of music store and looking for the people on Facebook with interest in Michael Jackson then all you need to do is “site: facebook.com/people michael jackson”.

Now that you already have a list of people who are interested in Michael Jackson, you can easily establish contact with them and sell your product or service as you are sure that these people would definitely be interested in it.

However, the given example is only for facebook but you can have several such similar Google Operators for other social media sites. Let’s just look at some of the ways to search what you are looking for on the most popular social sites:

For searches of your niche in Linkedin:

• site:linkedin.com inurl:in “web designer expert”

Facebook

• site:facebook.com/people “Michael Jackson”

Flickr

• site:flickr.com/people “@gmail”

Twitter

• site:twitter.com -inurl:statuses -inurl:status “social media marketer”

MySpace

• Sit:profile.myspace.com inurl:myspace inurl:fuseaction “go to ca state”

YouTube

• site:youtube.com/user “software developer”