Your website’s conversion ratio doesn’t get a boost just because your website is efficient. Yes, much as you might not like this statement, this is the harsh truth. No doubt, your website design needs to be efficiency personified, but what is also important is how intelligently you are a...
You have got your website designed and developed and are now resting easy…..after all, it’s attracting visitors and also facilitating conversions. What more do you want right! But, resting on your website’s laurels is the biggest mistake that you can ever make.
Your website do...
A business website at its very core is a reputation building exercise for the business. Through this web presence, a business wants to exude credibility, professionalism and all round value. This is why the features of a business website play a major role in its workability, usability and profitabil...
Everybody wants their business websites to become revenue generating machines. But, not all business website are successful; some business websites actually do the very opposite of generating revenue and encouraging profitability. Website owners keep making investments in them, but with very little ...
Successful web design is always emphatic in the message that it is trying to deliver through the use of various design elements. The concept of ‘emphasis’ is in marked contrast to that of ‘unity’ another important concept that contributes towards custom web design succe...
The choice of the base color of any website is dependent on the purpose of the website. At times, the choice of the color might not entirely be in your hands, as a designer; the colors used in the web design might be dependent on the existing marketing collaterals of the company and also its logo. T...
Designers would love it if they had to design a brand purely in the aesthetic sense and not the commercial sense. But, the problem is that we are not living in a “perfect world”, and all brands are created with a certain purpose in mind. The very nature of the brand makes it an entity th...
Universal web design is the kind of design that meets the needs and requirements of the widest possible audience. The principles of website designing that help give shape to universal web design include:
Ensuring that it can be used by people with diverse abilities.
I...
Website design is a coming together of various design elements in a manner that is not only perfect but also captivating. When it comes to the designing of a website, it’s the interaction of different elements of website design that determines their unity. If you want a unified layout, it must...
User interface design or user centered interface design makes a web application or software more user-oriented, so that users are able to optimize its use. Today, both websites and web applications are no longer limited to the desktops, but are also being built for the mobile platform. Whatever the ...