Google has just launched a new site called Google for Advertisers. The site provides useful information about Google’s various marketing solutions. Online advertisers can explore and discover Google marketing tools that could best suit their needs and advertising goals.
Specifically, the Google for Advertisers Site features the following:

* Description of Google’s various advertising platforms namely, TV, Mobile and Online. For those involved with any of these advertising platform, Google Site for Advertisers contains useful information on reaching advertising audience effectively using these ad platforms.

* Ways and means to strategize, develope, plan, measure, optimize and deploy advertising campaigns by understanding the “Marketing Cycle.” With the overaching goal of generating substantial and profitable advertising campaign ROI.

* Create online personal toolkit using Google tools which can be shared with colleagues.

The site also has a good marketing example illustrating how Google tools can effectively solve and achieve a particular advertising goal or objective.

All together, the Google Site for Advertisers aims to help advertisers to have a successful and fruitful advertising experience with Google AdWords.